Privacy policy

The National Campaign for the Arts, as the data collector, may collect any personal information from visitors to this site.


This is a notice of our Privacy Policy. We have written it to let you know how we promise to look after your personal data. It explains how we do this and tells you about your privacy rights and how the law protects you. Please read this carefully before submitting any personal data to us.  Any information you provide about yourself to the National Campaign for the Arts will be used only in accordance with this Privacy Policy.

The National Campaign for the Arts (NCA) is a registered charity no.1079313.  Our registered address is The Old Wesleyan Chapel, Bridge Street, Kings Cliffe, Peterborough PE8 6XH

The NCA is run by volunteers who donate their time and expertise. We have to pay for some expenses that come with running a charity – such as accountant’s fees and administration work. And we have costs as part of our campaigning – such as printing publications or hosting our website.

Our income comes from individual donations, commercial partnerships, sponsorships and support from grant-giving organisations, including Arts Council England.


You give us your information when:

  • you sign up for our enewsletter
  • support one of our campaigns
  • buy something via our website
  • sign up for one of our events
  • update your preferences on our website
  • tell us your story
  • make a donation, or
  • communicate with us.

We keep a record of newsletter or campaign emails we send you, and we may track whether you receive or open them, so we can make sure we are sending you the most relevant information. We may also track any actions online, such as buying something through our online shop.

We may combine information you provide to us with information available from external sources in order to gain a better understanding of our audiences, visitors and supporters to improve our fundraising and marketing methods. These sources include:

  • Third party organisations

Your information may be shared with us by independent fundraising sites like GoCardless and Just Giving if you make a donation to the NCA, but only when you have indicated that you give your consent to hear from us. You should check their Privacy Policy when you provide your information to understand fully how they will process your data.

  • Social Media

We use social media to broadcast messages and updates about events and news. On occasion we may reply to comments or questions you make to us on social media platforms. Depending on your settings or the privacy policies social media and messaging services like Facebook, Instagram, LinkedIn or Twitter, you might give third parties (like the NCA) permission to access information from those accounts or services.

  • Information available publicly

This may include information found in places such as Companies House, your biography on your work website or information that has been published in articles/ newspapers.


Like most websites, we use ‘cookies’ to facilitate your visit to our website system and to help us build a picture of how people use the site.

The information stored in these cookies may be stored on your computer for a period of time. Most internet browsers are set to accept cookies by default. If you do not wish fo your browser to store these cookies on your computer, you can make these changes in the browser’s settings. NCA’s website will work more effectively if you enable cookies, although it will still function without.

Visiting our site, with your browser set to accept cookies, indicates that you consent to receiving cookies from us for purposes as described above.


We aim to be clear when we collect your data and not to do anything you wouldn’t reasonably expect.

Data Protection law says that we can use personal data only if we have a proper reason to do so. This includes sharing it outside the NCA. The law says we must have one or more of these reasons:

  • To fulfil a contract we have with you
  • When it’s our legal duty
  • When it’s in our legitimate interest
  • When you consent to it.

A legitimate interest is when we have a legitimate business or commercial reason to use your information. But even then, it must not unfairly go against what is right and best for you.

The ways in which we use your information (e.g. name, email address, postal address), depending on your relationship with us, include:

  • notifying you of our services which may be of interest to you, your organisation, or people at your institution
  • notifying you of our latest news and updates via e-newsletters
  • sending information and communications about our fundraising campaigns and other ways in which you can donate to and support the NCA
  • sending you relevant communications based upon your relationship with the NCA
  • contacting you business-to-business, e.g. via your organisation, to invite you to nominate or be part of the Hearts for the Arts awards, or applying to your organisation for financial support
  • contacting you to process payment details if you have made a donation or transaction
  • to provide you with the services, products or information you have requested

We collect and retain only sufficient information to enable us to carry out these services, and may analyse this data in order to continue to improve our understanding of our audiences and of our supporters.

We may occasionally use information sources that are in the public domain to learn more about you and to ensure that the data we hold about you is accurate and up to date.

If you are under 16 years of age, we recommend that you do not submit any personal data to us via any media, unless you have parental or guardian consent.

We include information on how to opt out from future marketing or fundraising communications in every communication you receive from us, or you can ask us to do this by emailing us at


We do not share your personal data with third parties for marketing purposes. We may provide your information to contractors and suppliers who provide services on our behalf. This would only be to the extent necessary to enable you to receive those services that they are conducting on our behalf. Examples of this might include mailing service providers, freelance administrators, or online merchandise platforms.


Your personal data will be held and processed on our systems, or systems managed by suppliers on behalf of the NCA.  

Your data is always held securely. Access to customer information is strictly controlled. The stored data can only be accessed by people who need it to do their job.

We may need to disclose your details, if required, to the police, regulatory bodies or legal advisors.

We will only ever share your data in other circumstances if we have your explicit and informed consent.

Sensitive information

Sometimes we ask you to provide sensitive information, for example when you apply for an award, or for a job. As with all the personal information entrusted to us, sensitive information is held securely and restricted to those who need to use it. We will delete sensitive information when we no longer need it or we are no longer required to keep a record of it.

Links to Other Websites

The privacy policies of any other websites which you access through links from the NCA website or our social media channels, are not controlled by the NCA or subject to this privacy policy. You are advised to check the data promises on other sites carefully.


You have the following rights related to your personal data:

  • The right to request a copy of personal information held about you
  • The right to request that inaccuracies be corrected
  • The right to request us to stop processing your personal data
  • The right to withdraw consent
  • The right to lodge a complaint with the Information Commissioner’s Office or Fundraising Regulator

If you opt-out/unsubscribe from our marketing mailings, we may still keep your contact details on record to contact you for business purposes (unless you instruct us otherwise) and in certain situations you may be contacted personally by one of our team, for example as a result of a transaction which you have made with us.

If you would like to amend the information you have provided or think that our records are incorrect, please email us at to update us.


You are advised to visit this page periodically in order to keep up to date with any changes. By continuing to use our services you will be deemed to have accepted such changes.


Please contact us if you have any questions about our privacy policy or information we hold about you:

  • Email to